Airia Running launches a study to compare heart rates in various running shoes

“How many heartbeats can a running shoe save?” That is the central question in a crowdsourced study, launched by Swedish running shoe company Airia Running.

The company will recruit runners from all over the world to compare their usual running shoes to Airia 1.5 in a simple treadmill test. The hub of the project is the website where test runners register and report heart rate data.

Airia Running has developed the technical platform for the test and offered free Airia shoes for at least 100 interested runners not yet in possession of the shoes.pic 1