• On launches new line

    By SGB sports on 14/07/2016
      Swiss sports company On submitted its latest offering, the Cloudventure, to be trialled by a group of twenty sports journalists, bloggers and influencers at the atmospheric Petersham Nurseries in Richmond Park last month. Split into three speed groups – gentle jog, pick up the pace and stride out – the Cloudventures acquitted themselves admirably for all users in a […]
  • Under Armour signs Jonathan Tah

    By SGB sports on 14/04/2016
    Under Armour has announced footballer Jonathan Tah as the latest member of its elite global athlete roster. As an industry leader in sports apparel, footwear and equipment, Under Armour will provide Tah with game-changing footwear, apparel and equipment innovatively created to help athletes perform on and off the pitch. The powerful German defender will train and compete in the UA […]
  • Skechers steps up with personal fitness gear and work safety accessories

    By SGB sports on 22/03/2016
    Leading footwear and apparel brand Skechers USA and EB Brands, a top provider of innovative fitness, running and wellness products, and workplace safety equipment, announced that they will partner to launch a full range of Skechers branded running, yoga and fitness products as well as a line of workplace safety gear and accessories. “We are thrilled to be partnering with […]
  • On appoints new UK sales director

    By SGB sports on 15/03/2016
    Swiss Running Shoe company, On, has appointed Olly Laws to the position of UK sales director following an excellent year for the brand in the UK. Olly is a well-known figure within the running industry both commercially and as an international athlete. He is perfectly placed to drive On forward in the UK. His previous roles include senior buyer at […]
  • Keen launches new Wanderer boot

    By SGB sports on 08/02/2016
    Based on a long-term investment in innovation, high quality materials and customer-oriented product development, KEEN is proud to add another new style with a strong European signature to their European Made family for SS 16.   Offering terrific versatility the new Wanderer WP is a sleek premium hiker with a distinctly European fit and feel. With the characteristic innovation that has earned KEEN fans across […]
  • Asics launches fuzeX collection to inspire a new generation of runners

    By SGB sports on 28/01/2016
      The fuzeX is designed to meet the needs of a new generation of runners looking for versatility and design, providing the ideal balance between performance and style. Featuring fuzeGEL, a new lightweight midsole developed by ASICS Institute of Sport Science1 in Kobe, Japan, fuzeX footwear combines lightness and protection with a sleek three-dimensional curved design. Available for men and […]
  • New Balance acquires Gartner Sports

    By SGB sports on 04/01/2016
    New Balance, recently announced the acquisition of Gartner Sports, the brand’s distributor in Italy. The move allows New Balance to take direct control of a key European market. Gartner Sports has been an exclusive New Balance distributor since 1996.This long-standing relationship with Gartner has helped New Balance establish a commanding position in the Italian market through the increasing popularity of […]
  • ASICS Europe announces strong 14% sales increase for the first three quarters of 2015

    By SGB sports on 11/11/2015
    ASICS has announced strong double-digit sales figures across the EMEA region, delivering an overall net sales growth of 14% between January and September 2015. The increase in sales is largely driven by strong growth results in running, stand-out sales in tennis and a huge acceleration in the brand’s lifestyle category, ASICS Tiger. The results for the first three quarters of […]
  • Hi-Tec launch new European walking footwear in association with the National Trust

    By SGB sports on 14/08/2015
    Hi-Tec will be launching new waterproof walking style, the V-Lite Helvellyn in AW15. The walking footwear will be in association with the National Trust and will follow the success of the Walk-Lite collection, which launched earlier this year. The Walk-Lite collection is a range of stylish and specialist walking shoes, designed and created for outdoor enthusiasts using innovative technology. The […]
  • In your comfort zone: the new On Cloudcruiser

    By SGB sports on 09/06/2015
    Swiss running brand On has launched the reengineered On Cloudcruiser for its 2015 fall/winter collection. Like the other shoes in On’s family, the Cloudcruiser takes full advantage of the patented CloudTec sole, to give both a cushioned landing and a powerful take-off whilst offering an innovative lacing system that conforms to the foot. The light, three-dimensional mesh weave of the […]