• Zoggs shows SS2012 collection

    By SGB sports on 03/06/2011
    Swimwear brand shows off forward collection of men’s, women’s and junior lines SEE HIGHLIGHTS FROM THE COLLECTION ON SGB SPORTS’ FLICKR PHOTOSTREAM Zoggs held a preview show of its spring/summer 2012 collections to select retailers and members of the press this week (June 2). The event included a catwalk presentation of the new collections for 2012, including the Chevron Chic, […]
  • Sports schemes up for NLA

    By SGB sports on 01/06/2011
    Public vote to decide which projects are worthy to go up for, and eventually win, ‘Best Sport Project’ title in the National Lottery Awards 2011 A section of sport projects from around the UK are being put to the public vote to find the nation’s favourite Lottery-funded scheme. The National Lottery Awards cover eight categories, from arts and education to health […]
  • Swimming: In at the deep end

    By SGB sports on 01/06/2011
    We showcase some of the swimming products that will help your customers maximise their time in the water, whether in the pool, lake or sea. Speedo Aquashot The Speedo Aquashot is a five-megapixel waterproof camera with a 2.4ins TFT display, 3264 x 2448 resolution, 8x digital zoom, 32MB internal memory and SD memory card slot. It is rechargeable and floats. […]
  • Swimming: In the swim

    By SGB sports on 01/05/2011
    Martin Newton, sales and marketing manager at Aqua Sphere, tells SGB Sports, about the current swimming market and the opportunities presenting themselves to retailers. According to Government figures, over 16 million people in the UK swim. Approximately 4.5 million of these are accepted to be ‘regular fitness swimmers’ and this figure is swelling with the increased participation in outdoor swim […]
  • Swimming: Training tools for the pool

    By SGB sports on 01/05/2011
    Speedo advisory coach Dan Bullock explains the key features and benefits of core swimming training aids, to help sales advisors raise awareness and create demand for these margin enhancing products. Training Aids are a growing category within the swim market, as consumers quest for speed has resulted in a whole industry of items designed to make you stronger, sleeker and […]
  • Aqua Sphere partners RNLI event

    By SGB sports on 11/04/2011
    Swim brand to partner 2011 RNLI Long Swim Series; will supply equipment and prizes Aqua Sphere has signed a deal to become an associate partner of the 2011 RNLI Long Swim Series. The agreement will see Aqua Sphere donate all swim caps used by participants, as well as supplying wet suit and goggle prizes to the individual event winners and […]
  • Arena signs Australian swimming starlet

    By SGB sports on 23/02/2011
    Italian swimwear brand signs three-year sponsorship deal with Emily Seebohm Italian swimwear brand Arena has signed a three-year sponsorship deal with Australian teenage swimmer Emily Seebohm. Seebohm is a backstroke, freestyle, butterfly, and IM all-rounder, and has broken numerous swimming records over the last three years, and won eight medals at last year’s Commonwealth Games in Delhi, India. She joins […]
  • Aqua Sphere launches 2011 goggle packaging

    By SGB sports on 23/02/2011
    New goggle packaging to compliment new floor-standing display unit and show ‘technical edge’ Aqua Sphere has launched its new goggle packaging for 2011, which is designed to support its new floor-standing display unit. Aqua Sphere said the new goggle packaging uses ‘bold and concise graphics to convey Aqua Sphere’s Made in Italy technical integrity’ whilst allowing the consumer to quickly […]
  • Aqua Sphere targets women’s fitness

    By SGB sports on 17/01/2011
    Swimwear brand launches largest consumer advertising campaign targeting women’s fitness Swimwear brand Aqua Sphere is launching its largest consumer advertising campaign to encourage women to enjoy swimming as a fitness tool. The campaign focuses on the Aqua Sphere Naiad range of fitness swimwear, which helps women look good, feel good and be more comfortable thanks to the Body Control System, […]
  • Aqua Sphere sales up 20pc

    By SGB sports on 20/12/2010
    Swim brand Aqua Sphere has seen sales grow 20 per cent in 2010 Swim brand Aqua Sphere saw sales increase 20 per cent in 2010, exceeding its target for the year. Aqua Sphere said it is expected similar growth in 2011 through its swimming, triathlon and recently acquired Aqua Lung snorkelling products.    An Aqua Sphere spokesperson said: “With a […]