Nautilus launches Bowflex and Schwinn products in the UK 

The Bowflex Max Trainer® optimizes cardio performance with a 14-minute interval workoutLeading fitness equipment brand Nautilus has announced availability of the Bowflex Max Trainer and Schwinn Airdyne AD 8 Total Fitness Bike in the UK.

“We continually pursue opportunities to make our innovative products accessible to the international marketplace,” said Jeff Collins, VP general manager – Retail. “Given strong interest from our global partners, along with the success we have experienced in the US already, we are confident these products will be well received by customers in other markets around the world.”

Fitness Superstore has partnered with Nautilus as a distributor for the Bowflex Max Trainer and the Schwinn Airdyne AD 8 in the UK. Fitness Superstore is the UK’s largest retailer of specialty fitness equipment. The company has a central distribution facility consisting of 115,000 square feet in Northampton with other locations in Surrey, Kent, Manchester, Gloucester, Newcastle, Leeds, Chelmsford and Livingston.

“The partnership with home-fitness leader Nautilus represents a big win for UK customers seeking innovative, feature-rich exercise equipment,” said Paul Walker, Owner, General Manager, Fitness Superstore. “These one-of-a-kind products from such high-quality, heritage brands bring robust fitness solutions to meet the growing demand for cross trainers and bikes.