About Us

Sporting Goods Business - SGB Sports and Outdoor

Datateam’s SGB Sports and Outdoor is aimed at everyone involved in all aspects of sports business.

Each month SGB Sports and Outdoor brings its readers up-to-date on news and trends – from core sports trade to action sports and emerging style.  It offers editorial integrity with up-to-the-minute information for retailers and brands to keep a watch on the market. What's more SGB Sports and Outdoor now has clear sections to meet the diverse needs of the modern sports industry!

Sports Business keeps you informed with international news, trade shows, marketing influences and in-depth talk from top names.

Sports Retail is the section for the traditional sports market – with regular sport focus items and product launch information.

Sports Active covers the action and lifestyle sectors for those involved in skate, surf, snow or bikes, through to active lifestyle interests such as pilates, yoga and wellness.

Sports Style takes in trends, creativity and influences from catwalk to high street, for those in the business of understanding sports fashion.