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Back with a bang
Exhibiting at ispo for the first time in fifteen years, Ronhill marked its return with a show that reflected the brand's new found popularity and appeal. Renowned formerly for its Tracksters, Ronhill was able to tell the full story, exhibiting complete ranges for men,women and children in styles, colours, technical fabrics and silhouettes responsible for the remaking of the brand.
Commenting on the brand's success at the exhibition Oliver Carter, Ronhill's marketing manger said: "We were greatly encouraged not only by the response from UK retailers but also by the keen interest shown by established European distributors that visited the stand."
He continued: "We have recently posted a record 20% increase in sales for our first nine month period to January 31st 2007. If the reaction from the trade both in the UK and continental Europe is anything to go by we will be looking at breaking further sales records at our year end."
Mike Deegan, the OSC Group's CEO said: "This exhibition enabled Ronhill to confirm its position as the leading British apparel brand. The brand's renaissance continues."
