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A real boost to brand

Published: 
01 August, 2007

Cross Sportswear of Sweden and superstar free skier Jon Olsson have agreed on a long term deal making Jon the company's poster skier and a member of the company's development team.

In competition with several well known international ski wear brands, in July 2007 Cross clenched the deal with Jon Olsson, arguably the World's most well known and respected new school free skier. Jon will ski in Cross products and Cross will later introduce a limited Jon Olsson signature line for future seasons.

The deal with Jon Olsson manifests the rapid rise of the brand to a leading international ski wear brand.Cross already has distribution in 15 countries in Europe,North America and Australia/New Zealand and looks to add more countries in the near future.

Read Jon's biography at www.cross.eu






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