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Craghoppers announces new SW08 range
Outdoor adventure and travel clothing company Craghoppers have pulled out all the stops to create a stylish selection of outdoor and travel performance wear that is as good as it gets. The new Craghoppers clothing range for Autumn Winter 2008 has retained the clear focus on ‘All Year Round Travel'.
Craghoppers has announced a partnership agreement for the new range, by working with GORE-TEX. This new partnership has allowed the use of breathable membrane fabric technology in the World First and the Outdoor Wear ranges. The World First collection uses some of the finest ethically sourced fabrics from around the world. Uncompromising on comfort, quality and looks, the range incorporates leading-edge design blended with advanced technology. Some of the range uses Fairtrade Cotton and, as part of Craghoppers strong environmental philosophy, organic cotton has been incorporated where possible.
Craghoppers commitment to innovation is shown in its Nosquito range of clothing. A truly unique piece of technology, exclusive to Crags, is the first and last word in insect repellent clothing. Ideal in helping with the prevention of insect-borne disease and Solar Dry UV protection providing a minimum of UPF 40+, the clothing combines easy care qualities and quick drying properties - ideal for those far-flung travellers that throw off gear at the end of the day but need it bright and early the next!
Outdoor Wear is the core range of mens and womens, hot weather / cold climate clothing. While being the cornerstone of the Craghoppers product, the Outdoor range has undergone a new revision, freshening up favourites such as Kiwi, paying attention to small design details and contemporary styling, resulting in a clean, fresh and new style of performance wear for today's traveller.
Jim McNamara, Managing Director of Craghoppers said of the newly launched range, "The launch of our new season is always an exciting time for us but with our newest Autumn Winter 2008 range we have increased the choices and size of the range by over 30%. Our partnership with GORE-TEX also means we can look at challenging the traditional views on our products by producing top performing, great looking leisure wear that leads to significant revenue for our trade partners."
