INTERSPORT enjoys sales growth - SGB Sports & Outdoor

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INTERSPORT enjoys sales growth

Published: 
20 June, 2008

With its presence predominantly in Europe and Canada, the INTERSPORT Group has increased its retail sales for the 39th year in a row, reaching with 8.54 billion Euro, an increase of 2 per cent over the previous year. Due to the forthcoming European Football Championship, the Olympic Summer Games as well as the steady sales increases in the INTERSPORT key areas of running, outdoor and fitness, 2008 looks as though it will be a positive year for INTERSPORT. It is anticipated to achieve an increase of 20 per cent on football retail sales to a very healthy 850 million Euro.

Although no additional licence agreements were concluded in 2007, the expansion continued in INTERSPORT's traditional countries as well as in new markets. With 143 new shops, the INTERSPORT Group has more than 5,049 points of sale. In Eastern European countries, INTERSPORT now has 237 shops with a sales surface of more than 250,000 square metres.

Franz Julen, CEO of IIC - INTERSPORT International is optimistic: "Despite the missing winter and although we had to match with the excellent football sales of the World Cup 2006, we were able to increase our retail sales again in 2007. Considering the state of the economy is quite difficult in some countries and consumer behaviour cautious, we are confident of a prosperous 2008."






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