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New collections from Craghoppers
In this Autumn/Winter 2006 collection, Craghoppers has taken the best from technology and nature.
Craghoppers’ soft-shell designs use innovative, state-of-the-art fusion techniques to create stitch-free garments for lighter, stronger clothing. Fabrics are welded together to create a contemporary yet practical streamlined look that can only be achieved with soft shell.
Using reflective space-age technology, Craghoppers has developed HOT pockets. From the adventure alpiniste to the weekend walker, HOT pockets provide targeted warmth to hands when needed. Craghoppers brings ‘clever wool’ to its Autumn/Winter 2006 collection. Merino Performance wear uses exceptionally fine wool for prolonged warmth and supreme comfort. Naturally anti-bacterial, Merino garments can be worn as a high performance base layer or a great looking mid layer. Jim McNamara, managing director, Craghoppers comments: "The Autumn/Winter 2006 collection combines world-class design with a passion for detail. We have devoted time and energy to researching and sourcing high quality, high-tech materials for the new range. We are committed to offering good essentials at the right price, better added value designs with real customer appeal and the best new generation technologies, fabrics and design techniques.
"Our goal is to provide retailers with best selling, complete outfits for customers with a true lust for the outdoor life. We believe our Autumn/Winter 06 range allows retailers to
meet customer needs, whatever the budget, whatever the weather. "
To enhance the new in-store collection, Craghoppers provides retailers with an imaginative visual point of sales campaign, which focuses on key design and technology innovations within the products.
