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UK Gear storms US retail market
British sports brand UK Gear has announced a major deal with top US retailers to supply its range of high performance training shoes across the States.The deal will see the company’s specialist running shoes supplied to one of America’s largest sporting retailers, Dicks Sporting Goods, as well as independentoutlets throughout the country.
David Hinde, managing director of UK Gear said: “The US is a notoriously challenging market to break into but our unique relationship with the British Army and reputation for quality has secured the company a strong foothold in this highly competitive market. I think we have proven that, with an excellent product and the right approach, a British company can succeed in the US market.” UK Gear exploded onto the British sportswear market in 2004 with the launch of the PT-03, the first commercial product ever to be designed and developed in association with the British Army.
