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EVANS AND BRITISH EUROSPORT PARTNER FOR TOUR DE FRANCE
Evans Cycles has joined with British Eurosport in a cross-promotional partnership for the 2006 Tour de France. Evans Cycles will be promoting British Eurosport in-store with a range of point-of-sale materials and promotional activity. In exchange, British Eurosport will be including Evans Cycles in on air and online media impacts during their official coverage of the world's most famous and prestigious cycling event.
