You are in:
Under Armour Sets Up Global Sales Network
Under Armour signed a series of agreements with key international master agents and distributors to manage the distribution of its products on a global level. These strategic partnerships are designed to service local retailers' demand for UARM's products to help sustain its continued growth throughout international territories.
The terms of each agreement provide for distribution rights of Under Armour in the following countries: Equation Performance: France and Andorra; Main Sport: Germany and Austria; Sportbox SRL: Italy; Fiddes Enterprises: Australia/Pacific Islands; SGA Vanneste: Belgium, Luxembourg and the Netherlands; MnO International: Sweden, Finland, Norway, Denmark, Iceland, Estonia, Lithuania and Latvia.
"Under Armour's international expansion is a key component of our long- term growth strategy for the brand," said Ryan Wood, president of Under Armour Europe B.V. "By partnering with these key distributors and master agents, we are confident that Under Armour will continue to further its position as a world leader within the premium sporting goods industry."
