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Super store opens in Glasgow
The North Face, in close collaboration with Tiso, has opened a new ‘Super Shop’ in the heart of Glasgow’s busiest shopping district.
The 2,500 ft ‘shop-in-shop’ has taken over the entire first floor at Tiso’s Buchanan Street store.
Following the successful conception of the Covent Garden and Manchester Flagship Stores, The North Face has been heavily involved with the development of the ‘Super Shop’, the retail concept for which is designed to personify the brand and celebrate its outdoor exploration heritage, inspiring consumers to Never Stop Exploring.
Keith Byrne, sales & marketing manager, The North Face commented, "We have had a long association with Tiso and are delighted to strengthen our alliance with a key partner in such a vibrant city. Buchanan Street in Glasgow has the highest footfall of any High Street outside London and as such this was the perfect location for us to have a more conspicuous presence at the same time as continuing our very positive relationship with Tiso."
