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Haglöfs' ‘On The Hill' training
Haglöfs has just completed a series of bespoke on the hill training courses for retail staff. Each participant was kitted out in Haglöfs gear and then took to the hills in the area just outside of Staveley, Cumbria to experience a whole variety of outdoor activities, from climbing and scrambling to rope techniques and pin point navigation.
Participant Martin, from Backcountry in Ilkley, said: "Not only have I now received some professional outdoor instruction, but it was great to be able to actually use the products and experience the benefits of fabric and features. I feel far better equipped to be able to advise customers in store which will hence hopefully lead to increased sales."
