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Caribee builds sales force
Caribee distributor adds five sales agents to take the brand deeper into the marketplace
Brand Agility, the sole distributor for the Caribee range of backpacks and bags in the UK, has appointed five sales agents to take the brand into the marketplace.
Brand Agility sales director Jacquie Sanderson said the company saw sales up 30 per cent year-on-year last year thanks to the Caribee range, and as such has appointed Mike Morgan, Steve Lee, Andrew Selby, Fred O’Neil and Kevin Westbury to represent it in the marketplace.
Sanderson said: ““We are delighted to have a full team on board and can only benefit from the wealth of experience they collectively contribute to the continued growth of Caribee throughout 2011 and beyond.
“Now we have the whole of the UK geographically covered with Caribee representation.”
Caribee was present at last month’s Intersport Q3 show, and showcased its 2011 ‘Back to School’ range.
Sanderson said: “We were pleased with the positive response from Intersport members, which further endorses our belief that Caribee is becoming a contender in the arena.”
