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ISPO Expansion after 2011 fair sets new records
ISPO Munich, the international sport business network, is continuing to expand its services after the success of their 2011 event.
The event was attended by more than 80,000 visiting industry professionals from 106 countries – an increase in excess of 25% over last year - and the number of exhibitors increased by 200 to 2,267 with all available space booked.
Klaus Dittrich, Chairman and CEO of Messe Munchen Gmbh and CEO for Ispo commented “ispo has exceeded all our expectations. In particular the sensational increase in visitor numbers proves the extraordinary significance of ispo in the international sports business.”
ISPO 12 will be held from January 29th to February 1st, 2012 at the New Munich Trade Fair. Directly after the fair, from February 2 - 4, the testing event "ISPO On Snow Demo" will take place for the second time. For three days there will be the opportunity to test 2013 winter kit under professional conditions on the slopes of the Austrian glacier in Hintertux.
The event offers a unique opportunity with international retailers, exhibitors and media all in one place enabling detailed analysis of all participants including matchmaking by ISPO, networking amongst retailers, media representatives and intense media activity including press reception.
Deadline for the 2012 event is November 18 for exhibitors, and retailers can apply online from November 26, 2011.
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